There are so many individuals and organizations that took part in the
creation of Fair Trade that it's difficult to get a clear handle on
it's beginnings. One thing is clear though: Edna Ruth Byler sparked the
movement as a church volunteer in Pennsylvania. After she returned from a
trip to Puerto Rico and saw impoverished seamstresses, she was inspired
to sell their products back in her hometown as a way for the
seamstresses to transfer their talents into an honest living. Ten
Thousand Villages, SERVV and Equal Exchange are the three most important
companies that played a role in the start of the movement that supports
farmers and artisans around the world.
Ten Thousand Villages is on the most foremost key player in the Fair
Trade movement and still is today. Paul Myers, recent CEO of Ten
Thousand Villages stated: "From the beginning, we've been interested in
the grassroots and the small producer. We are concerned with ordinary
people in small places who have limited opportunity. We believe 'small
is still beautiful.'"
SERVV was another major player in the beginning and continues to sell
handicrafts to this day. Cheryl Musch, director of International
Development said: "We are focused on capacity buildingâEUR¦ Our goal is
to help producer groups become more independent by helping them get the
training and tools they need to grow. In an ideal world, these groups
would grow beyond SERRV, and could enter the commercial market, which is
much larger than the Fair Trade market, in the future. Then we can move
on to another goup on greater need."
Equal Exchange is one of the biggest leader in fairly traded grocery
items, especially chocolate, tea and coffee. Rodney North, worker-owner
at Equal Exchange Co-op stated: "When [Equal Exchange] founders set out
to create an enterprise that would maximize social contribution, not
profits, they custom built Equal Exchange to support this mission - with
attention to capital structure, bylaws, personnel policies, and so
forth."
Clearly, these three organizations were the main founders of the Fair
Trade Movement. What Mrs. Byler started from her church basement turned
into a new type of retail in today's market, giving consumers a chance
to shop in coordination with their ideals. Now that you know about Fair
Trade, what will you choose? You can find anything you might want from
tea, coffee and snacks to home goods. Every purchase counts, no matter
how great or small, so shop smartly today!
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